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Choose an organisation and describe the role of Using social media in the workplace to communicate internally with staff.
Question 1. briefly analyse topic's digital communication technology,
Question 2. compare at least two (2) different platforms or applications (apps), their uses, advantages and disadvantages,
Question 3. identify the factors which will need to be considered for their implementation in an organisation, as well as your recommendations.
Explain Important information about eCommerce enabled supply chains and discuss strategic opportunities for eCommerce enabled supply chains
What pricing and marketing (target market, product, place, and promotion) strategies should the airlines follow? Explain the pricing strategies that firms use
you are required to write a report which identifies common characteristics and influences of on an organisational
Explain fundamental marketing concepts related to products, both goods and services, including what each of these are, as well as brands, and the Product Life Cycle
What are the different levels of market segmentation, Are there some examples of companies that have already done a good job of marketing across generations
The main industry focused project for unit entails analysing the marketing strategy for a new product(s) or service innovation of a company/brand.
Which element of brand loyalty is most important for your product/service? Why? What advertising would you create to highlight that element of brand loyalty?
What assumptions about JC Penney's 5 C's (customer, competitors/ collaborators, context, and company) must hold true for the repositioning to be effective?
Describe the differences between dynamic and fixed pricing, Explain the factors involved in setting international pricing
Why have marketing communication budgets been reallocated in recent years to increase expenditure on mobile and digital aspects, and reduce spending on advertis
Read Case Study "Bright Light Innovations: The Starlight Stove". What should be the marketing strategy of the Bright Light Innovations team for the Starlight Stove? Why
Please research 3 different examples of how Facebook is attempting to change the engagement level on Facebook. Describe each of these practices in detail
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