Reference no: EM131525404

Social Media Marketing - FOR TOM MUTUNGA

2 page single space same format as the last one you wrote.

This assignment requires you to locate, and read a current  article (no more then one year old), which addresses a social media marketing topic which is related to a class lecture or the textbook.  This article needs to be from the Wall Street Journal, Fortune, Newsweek, Business Week, Harvard Business Review or other reputable publications that are applicable to this course.  You will then write and post a blog entry on I-learn using the following format:

1. A brief summary of the key point(s) of the article.

2. A discussion of how this article relates to a key concept examined in this course and the implications for a social media marketing practitioner.

3. The student's personal reaction and recommendation to the article based upon the social media marketing perspective gained during the course.

In doing this assignment, you look beyond the textbook to find "real-life" examples of the concepts discussed in class.

Attaching the test bank so you get a idea of the lecture. Relate to Chapter 7-8.

Attachment:- Assignment.rar