Brief overview of the primary external influences

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Reference no: EM132336744 , Length: word count:4000

Contemporary Developments in Business and Management Assignment -

Learning outcomes -

Knowledge and Understanding

1. Critically appraise the different frameworks within which organisational decisions are made.

2. Evaluate how organizations might respond to external global forces.

Skills

3. Analyse a range of theoretical concepts and apply them to practical business problems or issues.

4. Assess the factors affecting business performance in international markets.

Activity - Prepare a management report of 3,500 to 4,000 words on an organization within one of the following industry-sectors:

1. Online /Ecommerce/ Digital Marketing sector.

2. Telecommunications.

3. Oil / Gas production companies.

4. Manufacture of motor vehicles, trailers and semi-trailers.

5. Airline / Sea Transport (Any airline, Sea Transport and Freights etc.).

Note: [An organization profile must be included in your submission as "Appendix 1".] Note that the use of retail organisations is not allowed. E.g. Tesco, McDonalds, Sainsbury's, Waitrose, ASDA, LIDL and other retail organisations are not. The use of any of the retail organisation above will lead to 20 % loss of the final marks on the module.

This report should assess the impact of external business environmental factors on the organization and evaluate the organization's position and responses. In the case of a large organization it is permissible to confine your report to part of the organization. An organization's activities may range beyond the designated industrial sector in which case the focus of your report must be on the organization's activities within the designated sector.

According to the "International Standard Industrial Classification of All Economic Activities"

Task 1 - Give a brief overview of the primary external influences to which the organization is subject and briefly explain the particular importance of each to the organization.

This first task should contribute no more than one third of your overall report.

Task 2 - Choose one of the following themes:

1. Management Information Systems

2. Marketing Communications Mix

3. Corporate Social Responsibility and Sustainability

4. Knowledge management

5. Customer Relationship Management

In relation to your chosen theme:

i. Analyse its relevance to your chosen organization and how it influences policies and decision-making within your chosen organization or industry-sector.

ii. Critically evaluate the effectiveness of the organization's response.

iii. (If possible and appropriate) demonstrate some areas for improvement in the response of the organization.

Attachment:- Business and Management Assignment File.rar

Reference no: EM132336744

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Reviews

len2336744

7/10/2019 11:02:53 PM

You are advised to write between 3.500 and 4,000 words and the word limit is 4,000 words. This word limit does not include the title page, the executive summary, the contents page, the organization profile, tables, diagrams, appendices or references. You must include an accurate word count on your title page.

len2336744

7/10/2019 11:02:47 PM

Summary Assessment Criteria - Relevance: Directly relevant to the requirements of the assessment. (10%), Knowledge: A substantial knowledge of relevant material, showing a clear grasp of themes, questions and issues therein. (20%), Analysis: Good analysis, clear and orderly (20%), Argument and structure: Coherent and logically structured, using an appropriate mode of argument and/or theoretical model(s). (20%), Critical evaluation: Contains distinctive or independent thinking; may formulate an independent position in relation to theory and/or practice. (10%), Presentation: Well written, with standard spelling and grammar, in a readable style with an acceptable format. (10%), Reference to literature: Critical appraisal of up-to-date and/or appropriate literature. Recognition of different perspectives. Good use of a range of sources. (10%).

len2336744

7/10/2019 11:02:40 PM

Marking Scheme and Generic Assessment Criteria - The work examined is exemplary and provides clear evidence of a complete grasp of the knowledge, understanding and skills appropriate to SIM337. There is also unequivocal evidence showing that all the learning outcomes of SIM337 have been fully satisfied. At this level it is expected that the work will be exemplary in all the categories cited above. It will demonstrate a particularly compelling evaluation, originality, and elegance of argument, interpretation or discourse. Please note that all work must to be referenced correctly according to the Harvard system. Marks will be subtracted for poor referencing and more serious cases of plagiarism or collusion will be reported to the University of Sunderland Faculty of Business and Law Infringement Panel. Grading - You will be marked in accordance to the University of Sunderland assessment criteria attached below. The assessment criteria covers; Relevance, Knowledge, Analysis, Argument and Structure, Critical Evaluation, Presentation, Reference to Literature.

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