Brands typically sponsor different events in global markets

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A main reason brands typically sponsor different events in global markets than the ones they sponsor in their domestic countries is that _____. a. Consumers may not recognize the celebrity endorsers they use. b. Consumers have different media habits. c. Cultural rituals are different. d. Governments in different countries may control the means of communication. e. They spend less on advertising.

Reference no: EM131801006

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