Brands can use irrelevant attributes

Reference no: EM133622834

Question

Ironically, brands can use irrelevant attributes that provide no actual value. Under which conditions can this strategy be successful and unsuccessful? Explain. Provide an example from outside the text.

Reference no: EM133622834

Questions Cloud

Delivering valuable guidance for the creative process : Research serves as a compass, determining customer preferences, behaviors, and trends, thereby delivering valuable guidance for the creative process.

Discuss ethical implications of chick-fil-a chicken products : Discuss ethical implications of your Chick-Fil-A chicken products from development, through use, and to disposal. What strategic advantage can you develop based

Products and ethical behavior of not creating new waste : What are some ideas of Increasing utilized recycled waste to create new products and ethical behavior of not creating new waste.

Discuss difference between walmart and starbucks : Discuss the difference between Walmart and Starbucks in relation to overall product mix within their retail locations.

Brands can use irrelevant attributes : Ironically, brands can use irrelevant attributes that provide no actual value. Under which conditions can this strategy be successful and unsuccessful?

Creating better personalized experience : Google collects information about its customers with the stated purpose of creating a better personalized experience.

Thinking more carefully about consumer behavior : Why are brick-and-mortar stores thinking more carefully about consumer behavior?

Walmart took the initiative to up-scale several : Walmart took the initiative to up-scale several of their product offerings to enhance their customers shopping experience.

Discuss global marketing strategies-tactics for organization : Discuss global marketing strategies and tactics for organization. What are implications of your choice in terms of cost, resources, timing and opportunities?

User Account

All Pages