Brand promotion that attracts the attention of regulators

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1. One type of brand promotion that attracts the attention of regulators, critics, and consumer advocates is messages directed to children. Why is it the focus of so much attention?

2. What are the pros and cons of database marketing, and what can consumers do to protect themselves and their privacy from unwanted or intrusive brand promotion campaigns?

3. Do you think that industry self-regulation can be effective or is government regulation the only really effective way to control promotional efforts?

Reference no: EM131783333

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