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Marketing Debate: Should National-Brand Manufacturers Also Supply Private-Label Brands? Ralston-Purina, Borden, ConAgra, and Heinz have all admitted at some point to supplying products – sometimes lower in quality – to be used for private labels. Other marketers, however, criticize this “If you can’t beat them, join them” strategy, maintaining that these actions, if revealed, may create confusion or even reinforce a perception by consumers that all brands in a category are essentially the same. Take a position: Manufacturers should feel free to sell private labels as a source of revenue versus National manufacturers should never supply private labels.
Please respond to one of the following topics. Post your intial response at least by Wednesday and then interact with two of your classmates about what they have posted at least by Sunday. What are the three distinct types of business activity in whi..
Compare and contrast alternative strategies.
Prevention and resolution of customer service conflict is important to the overall impression an organization leaves with both customers and employees.
"What are your thoughts on “flexibility pyramid? Which elements connect flexibility to the other competitive priorities?"
How do MNC managers manage conflict? Compare or contrast managing conflict resolutions using the instrumental-oriented conflict approach and the expressive-oriented conflict approach.
United Screen Printers (USP) produces a wide range of decals for displaying promotional messages on fleet vehicles (including delivery vans, eighteen-wheelers, and aircraft). Its decals range from flat-color designs to fullcolor photographic reproduc..
Accuracy of Information Maintained by US Credit Bureaus: Frequency of Error. Link to article.
Does a focus on shareholfder value properly capture a corporations reason for existence?
Construct a risk matrix (there are many examples online!!) and identify the "critical", "monitor", and "ignore" threats.
The employer is a small, nonunion furniture manufacturer with 15 employees engaged in interstate commerce. Both of the employees involved in this case worked in the machine shop building as band-saw operators. Was the employer’s s discharge of Drake ..
For each of the 2 majors calculate the mean, median, minimum, maximum, range, and standard deviation for the columns ‘Cost' and '30-Year ROI'.
Distinguish between behavior and output controls. Provide examples of each.
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