Brand identity features for camelicious

Assignment Help Marketing Management

Reference no: EM132845151

Develop an essay report covering the following points:

Introduction:

Branding in the dairy product is a challenge, briefly summarize the competitiveness in the Camel dairy industry in UAEmentioning the different brand options available in the local market.

Discussion:
- Referring to products and compare the elements of the brands: brand identity features for Camelicious and Camellos from Cafe2Go.

- How can Cafe2Go, enhance its brand identity, using the emotional appeal (refer to the hierarchy of brand associations in your textbook.

- Which of the 5 famous brand personality apply to the Camel dairy product lines? explain

Conclusion
- Using the (Affective, intellectual, and Behavioral) types of brand experience how can Camel brands employee these experiences to win the heart, mind, and action of their customers?

Attachment:- essay report.rar

Verified Expert

The assignment is a summarization of the competitiveness in the Camel dairy industry within the UAE province. The different brand options available in the local market has been presented along with the promotional strategies and other processes that eh companies can adopt for establishing as a prominent brand in the chosen market.

Reference no: EM132845151

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