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- Using the Internet or Strayer databases, find four (4) examples of bootstrap marketing strategies. Next, develop a bootstrap marketing idea that will help promote a small business at a minimal expense. Be creative and thorough in developing the idea for this implementation.
- Assume you have an advertising budget of $1,500 to invest in a campaign promoting an upcoming "sale" or special event for your business. Your target customers are 25- to 45-year-old individuals with higher-than-average disposable income. Explain where you would invest your advertising budget and how you would generate free publicity to extend your advertising budget.
Interpret the dual value for the constraint corresponding to the requirement that at least 15% of the available time should be devoted to local coverage. What advice would you give the station manager given this dual value?
Recruiting and developing a skilled workforce is important for any organization concerned about competitiveness, productivity, quality, and managing a diverse workforce effectively. What might an external force want to know about the job evaluation a..
Compute the expected time or duration for each activity, the variance for each activity, and the expected duration and variance for the path.
What quantity of items should the firm order each time so as to minimize total inventory costs?
The president of Hill Enterprises. Terri Hill, projects the firm's aggregate demand requirements over the next 6 month as follows.
Provide at least 3 key points wherein the Internet of Things (IoT) and cloud network affect transportation and logistics. (discuss each).
What change alternatives are people predisposed to? What are the costs, benefits, and risks that make them attractive?
Identify how these two firms have incorporated elements of safety management and health promotion described in the chapter into their programs.
An electric car is an automobile that is powered by one or more electric motors, using electrical energy stored in rechargeable batteries or other energy storage devices. Discuss the economic, societal, and environmental impacts of such a transformat..
Examples in applying Measurement of effectiveness (MOE) in evaluating the results of effectiveness simulations and a measurement of performance (MOP).
Managing Risk in Organizational Change-What was the outcome of that change endeavor?
Which of the following is not an event or concept associated with the quality revolution in operations management that occurred during the 1970s, 1980s and 1990s?
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