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Assignment:
QUESTION
Marketing, basically is a process or an activity of creating, communicating, delivering, and exchanging products and services to the customers, clients and society at large. It involves various activities that are performed by organizations in order to sell their goods and services to the customers. Communication can be defined as a process of exchanging of information from one person to another through an effective medium of exchange.
Generally speaking, both of these words are closely related to each other. Marketing is principally about communication. Communication is the only key through which the marketers can spread the word about their products to the customers.
List and describe the various benefits of proper communication in marketing.
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