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The Role of Influencer in Marketing
1a: Influencers Introducing Brands
Briefly provide a thorough and detailed description of an experience (or the experience of someone ) with a brand that was introduced by an influencer, including a description of the brand, the product or service, and the influencer.
1b: Effectiveness of Influencer Promotion
1c: Initial Post-Benefits of Influencer Marketing
provides a thorough and detailed identification of two to three benefits of influencer marketing compared to other forms of marketing.
1d: Initial Post-Risks of Influencer Collaborations
provides a thorough and detailed identification of one or more risks a brand might face by collaborating with an influencer, including a real-world example of at least one of these risks being realized.
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