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What might be among the benefits of effective market segmentation?
A. The marketing department will be allocated a larger budget for more advertising to reach even more potential customers.
B. There are no benefits to be gained by segmenting customers.
C. Customer messages are more difficult to compose for segmented customers.
D. The numbers of possible competitors decreases in a well-defined segmented market.
Explain what Internal Alignment is and how it can support business strategy, work flow and motivate employee behavior toward organizational objectives. In your current (or a former) organization how equitable do you believe the job levels and pay dif..
Why is the scheduling of Information Systems projects so challenging? What are some of the common problems that push IS projects beyond their due dates?
A fleet repair facility has the capacity to repair 500 trucks per month. However, due to scheduled maintenance of their equipment, management feels that they can repair no more than 450 trucks per month. Last month, two of the employees were absent s..
Determine how many instructors Ryder needs to employ. Give preference to Saturday and Sunday off. (Hint: Look for the group of 4 days with the lowest requirements.)
Explain how you might take production line approach (transferring the concepts and methodologies of operations management) to a service organization such as a branch bank.
if patients arrive at an average rate of 4 patients per day, what is their mean inter-arrival time in days?
Why does one have to thoroughly understand conventional approaches to problems when they can be solved by ERP computer systems?
American International Automotive Industries (AIAI) manufactures auto and truck engine, transmission, and chassis parts for manufacturers and repair companies in the United States, South America, Canada, Mexico, Asia, and Europe. Its customers in Vie..
The purpose of this short research paper is to ensure proper understanding and application of APA style as required in all Ashford courses. Using the Ashford Online Library, develop an annotated bibliography on one of the following factors that ha..
Describe which distribution strategy intensive, selective, or exclusive whould be most appropriate for each of the following products and explain why: laundry detergent, cigarettes, Mercedes sports cars, and snickers candy bars.
The Mycron Company produces three electrical products-clocks, radios, and toasters. These products have the following resource requirements: Formulate and solve a linear programming model for this problem.
Based on the reading in this unit, there are many external sources of information that firms can tap into to forecast the demand for their product. Discuss the five most common types of information that can be used to evaluate general business trends..
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