Behavioral analysis project

Assignment Help Marketing Management
Reference no: EM13793924

Assignment: This assignment is to write a 5 page reflection paper after reading and considering the lessons in the Ropes book. Obviously, there is no write answer. However, your paper should contain all necessary sections, be well thought out, and be written as a formal comprehensive course project.

Two Options:

Option 1 - Individual Incident Reflection: Identify a previous event in your life which did not go the way you wanted, primarily because of an interaction you had with another individual or individuals. Reflecting on this event and the tales in the ropes, choose one or several tails in the Ropes which illustrate a more effective way of handling the situation discussed above. At this point, use the ropes tail(s), and one or several relevant management theories to explain how you would approach a similar situation in the future. In other words, how would you achieve different and hopefully much better outcomes in a similar future situation?

Option 2 - Organizational Incident Reflection: Identify a previous organizational program or initiative which did not go as the organization planned, primarily due to people issues. Thus, do not pick an event that failed due to non people issues such as a lack of resources. Further, imagine you are a manager in charge of implementing an organizational program or initiative to address the same issue that the failed program or initiative discussed above was unable to solve. Reflecting on this hypothetical situation and the tales in the ropes, choose one or several tails in the Ropes which illustrate a more effective way of implementing the organizational program or initiative discussed above. At this point, use the ropes tail(s), and one or several relevant management theories to explain how you would approach the implementation of the organizational program or initiative in a more effective manner. In other words, how would you achieve different and hopefully much better outcomes than the organization experienced?

Parts of the Paper

Introduction: Briefly introduce the reader to the event you are about to analyze in detail. You may consider telling a small piece of the story, why was it such a bad experience.

Body: In the body of the paper, cover the following issues in detail:

Situation overview: What exactly happened? Why did it happen? What effect did the life event or failed organizational program have?

Related Ropes chapters: What chapters in the Ropes made you think back to the event described above? Why?

Management Theory: We will discuss a wide variety of management theories this semester. Identify one or a couple of these theories that relate to your situation. The theories may be relevant in the way in which the situation unfolded, how the situation could be handled in the future, or both.

Similar Future Situations: At this point, explain to the reader how after considering management theories and the implications of the specific Ropes chapters you discussed above, how would you go about handling similar situations or implementing organizational programs more effectively in the future?

Conclusion: Wrap it up! What was the main point of your paper and why?

Format of the paper

Title page: include name of paper, your name, my name, mgt 3312, and summer 2015

Body: The paper should include approximately five pages of double spaced, well written text in 12 point times new roman font on 8 by 11 inch paper.

Finally, PROOFREAD!! This is a formal paper and should be written in such a manner. Also, refer to the syllabus for specific grading policies regarding proofreading.

Idea assignment: You are required to get your idea for the Behavioral Analysis paper approved by me. This is so only one of each specific type of situation or organizational program is written about this semester. Thus, on or before Wednesday June 24 at 9 AM, you must send me an email including a short outline of what you plan to write about. Specifically, the outline should contain a very short description of the four sections of the paper (situation overview, related ropes tail, related management theory, and analysis of similar future situation).

Reference no: EM13793924

Questions Cloud

Defense spending and the military-industrial complex : Levin-Waldman (2012, pp. 186-89) analyzes how "iron triangles" link Congress, the bureaucracy, and interest groups in self-serving relationships that influence policy in ways that are contrary to the public interest.
Write a paper about time management in the leadership : Write a paper about Time Management In The Leadership.
Enduring part of american government : In a recent lecture at Yale University, Supreme Court Justice Stephen Breyer cautioned that while most citizens assume that judicial review is an enduring part of American government, judges should not take it for granted.
Explain what strategy you use to formulate a viable argument : Explain what strategies you used to formulate a viable argument. Explain how you plan to support your thesis statement with compelling arguments and counterarguments.
Behavioral analysis project : Behavioral Analysis Project
Anthropometrics, relevant biochemical tests : Create a nutritional care plan for your client. This will include an evaluation of nutritional risk, a list of interventions, and a list of expected outcomes
Promotional strategy for your product or service : Your promotional strategy for your product or service, including how you may use the following
Write an essay about education of a knife : Write an essay about "Education of a Knife".
Stress reducing strategies a person can use to reduce stress : A co-worker says to you that he is feeling a lot of stress at work. Describe stress and recommend at least three stress reducing strategies a person can use to reduce stress in the workplace. What strategy have you found to work the best to reduc..

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd