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Awareness campaign to increase positive social media

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Question

You are the Marketing Manager for a brand new fashion brand. Your Director has asked that you generate Social Media buzz on the day of launch. What would you recommend as an Awareness campaign to increase positive social media mentions about the brand? How will you ensure your tactic is compliant with the Canadian Competition Bureau? Name one "Do" and one "Don't" for this recommendation.

Reference no: EM133313018

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