Assignment on external environmental scan

Assignment Help Finance Basics

Reference no: EM13820029

Assignment: External Environmental Scan

In order to develop effective strategies, it is critical to understand the marketplace environment. In this assignment, you will explore the relationship between marketplace positioning based on environmental factors.

Throughout this course, you will work on a strategy audit for a selected organization. In Module 1, you selected an organization for your course project activities and completed a market position analysis for your organization.

In this module, you will conduct a comprehensive external environmental scan of your business unit, including a five forces analysis, to identify the relevant trends that pose opportunities or threats to your business. These will serve as inputs for a final strengths, weaknesses, opportunities, and threats (SWOT) analysis.

There are many elements that can go into an environmental scan, and your analysis will depend on the nature of your business unit, product portfolio, target market, and other factors related to the scope of your business.

Your environmental scan should include some or all of the following elements:

Economic factors and trends
Political factors and trends
Regulatory and legal factors and trends
Societal factors and trends
Technological factors and trends
Geographic factors and trends
Porter's five forces that consists of the following aspects:
- Threat of new competition
- Threat of substitute products or services
- Bargaining power of customers (buyers)
- Bargaining power of suppliers
- Intensity of competitive/industry rivalry

Although your analysis will be tailored to your specific business, be sure to cover the following:

A thorough five forces analysis of your industry
The key factors and trends in any other areas affecting your industry
A preliminary classification of the external factors and trends as either opportunities or threats which will be the inputs for the final SWOT analysis

Reference no: EM13820029

Questions Cloud

Employee at a financial institution : You are a finance employee at a financial institution, specializing in originating auto loans in a country where auto loans have only been available for 2 years. Your group has just been informed that a close competitor has securitized $150 millio..

Risk of fluctuations in market prices or interest rates : Hedging is the act of buying and selling financial claims or using other financial tools in order to protect against the risk of fluctuations in market prices or interest rates.

Design and write a application using pseudo code : design and write a application using pseudo code

Discuss cruelty of war as illustrated in futility : Discuss the cruelty and senselessness of war as illustrated in "Futility" and "Anthem for Doomed Youth". Discuss why narrator pleads with his father to "rage against dying of the light" in "Do Not Go Gentle into that Good Night".

Assignment on external environmental scan : In order to develop effective strategies, it is critical to understand the marketplace environment. In this assignment, you will explore the relationship between marketplace positioning based on environmental factors.

Implementing a data management system : With the implementation of business analytics, an organization will also need to implement a good information systems plan in order to collect, manage, and organize all of the data.

Assignment on sql code : SQL Code

Create a speech : Create a speech that should be three to five minutes long. You must also upload a transcript of your speech and include a short 75-word reflection statement.

How would an american company marketing abroad benefit : How would an American company marketing abroad benefit from its existing employee base? Would it be beneficial to add multinational members/employees to the organization?

User Account

All Pages