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Assignment on expanding your business

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Reference no: EM13918100

Assignment: Expanding Your Business

Referring to the same business you either started or purchased in the first assignment, write a 6-8 page paper in which you:

  • Outline a financial plan for your small business.
  • Develop a guerrilla marketing strategy for your small business.
  • Discuss the most appropriate location for a second store (an actual street address). Explain your reasoning.
  • Outline a plan for securing sources of debt financing for your second store.
  • Include at least two (2) references outside the textbook.

The specific course learning outcomes associated with this assignment are:

  • Describe and analyze the necessary activities and key decisions to start a small business.
  • Analyze the key financial management considerations in operating a small business.
  • Develop a guerrilla marketing strategy for a small business.
  • Analyze the role of pricing, credit, and equity financing in defining a business strategy.
  • Use technology and information resources to research issues in small business management.
  • Write clearly and concisely about small business management using proper writing mechanics.

Reference no: EM13918100

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