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Apple case study
At the corporate level you should consider how the following frameworks might affect your decision;
Apple's corporate, business and functional strategies are discussed in the lecture and within your text (p. 327-328). Imagine you have the power to redesign Apple's strategy, what strategies might you adopt at each level.
At the business level you should consider how the following frameworks might affect your decision;
At the functional level you should consider how Apple's organisational functions - which include marketing, production, finance, human resources and R&D could support the strategies you chose at the corporate and business level.
How the initiative affects the organization's financial planning? How will the initiative affect costs? How will the initiative affect sales?
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