Assess firms r-and-d capabilities in light of firms strategy

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Reference no: EM133635701

Assignment

Case Study: Groupon, Inc.: Daily Deal or Lasting Success?

A. Structure: Identify the firm's structure and analyze the fit of the structure with the firm's strategy.

B. Culture: Assess the firm's culture and the fit of the culture with the firm's strategy.

C. Management Analysis: Analyze the firm's key operations management and human resource management characteristics in relation to its strategy.

D. Marketing Analysis: Assess the "4 Ps" and the key marketing strategies of the firm in relation to the firm's strategy.

E. Financial Analysis: Assess the firm's finances using a DuPont analysis or ratio analysis and assess the firm's growth potential in relation to its financial structure.

F. R&D Analysis: Assess the firm's R&D capabilities in light of the firm's strategy.

G. Information Systems Analysis: Assess the firm's IS capabilities in relation to its strategy.

H. Analysis of Competitive Advantage: Assess the firm's competitive advantages using a VRIO analysis.

I. Internal Factor Analysis Summary (IFAS): Summarize the results of the above-listed analyses using the IFAS format.

Reference no: EM133635701

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