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Question
Identify and post an example of public relations that you come across. Discuss three ways noted in the example that help to articulate a firm's value proposition to its audience.
The Boston Matrix seeks to establish a balance among "stars," "problem child(ren)," "cash cows," and "dogs." How does it work and what does it mean
Create a comprehensive marketing strategy to enhance the performance of products and/or services throughout their life cycles. You are strongly encouraged
Marketing Research
Explain of personal 1 to 1 marketing in b2b consulting business and what they do to gain new customer?
Students are required to visit a publicly traded retail establishment (e.g., Home Depot, Bed Bath & Beyond) and begin gathering specific data to conduct an in-depth product analysis. Conduct an in-depth SWOT analysis of this particular product
Hewlett-Packard sells personal computers through specialty computer stores, electronics superstores, and its own Internet site. What is the marketing mix variable that is being considered here
With thoughts of the Toyota Prius in mind, if you were the brand manager for this brand, what would you do to generate explosive self-generating demand?
Research & write a minimum of two pages of paper on a company that has introduced an innovative marketing technique (s) & has also deeply adopted the role of social media in their B2B marketing.
Describe the four dimensions of culture proposed by Hofstede. What are the managerial implications of these dimensions
Develop at least one question for each characteristic of the target market (demographic, geographic, psychographic, and behavioral) that will be important for you as you determine the marketing strategy for this new product.
Autobiography and Information Sharing
Question 1: What is market research and classifications? Question 2: What is marketing environmental scan application?
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