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Review a local, small business and determine how they are using the 4Ps. In 2-3 pages, evaluate how effective their positioning is in relation to the 4Ps you outline. My 4Ps outline: Are the 4Ps no longer relevant? If they are, are they only relevant to certain industries, channels, or products? Which ones? Are the 4Cs able to replace the 4Ps in every business environment? I would say yes! A marketing plan doesn't have a base without the 4P's. How they are defined may have changed over the years but the essence of the marketing mix is still very much the building blocks of any good marketing plan. Yes, they are relevant in certain industries such as retail industry, and electronic industry. Certain channels such as personal selling, sales promotion, public relations, direct mail, trade fairs and exhibitions, advertising and sponsorship. Also certain products like computers, and phones. Yes, and no the 4Cs are and are not able to replace the 4Ps in every business environment. Certain businesses use the 4P model when they are planning a new venture, or evaluating an existing offer, to optimize the impact with your target market. The 4Cs, critically questioned on every marketing activity will guide in making marketing investments profitable, with focus on customers' acquisition and retention. The 4C's set an example on how most marketing department do or should aim to do.
Discuss the likely impact on the health care industry if all health care marketing were to stop tomorrow. Provide specific examples to support your response. evaluate your potential as the head of marketing for a health care organization of your choi..
Besides discriminating against the job applicant or employee directly, how else might national origin discrimination occur so that the job applicant or employee would have a claim.
Define the slack and surplus variables. What do they represent? What is (are) the difference(s) between a slack and a surplus variable
How could Becker use goal setting and feedback to maintain his goal of employee empowerment and eliminate the issues that have come up at The Regency Grand? Discuss specific actions he should take, and provide support for why you believe they might w..
What are the key design principles that govern the effectiveness of this process. Did you observe lag times in the process
Based on your synthesis of information from the text and elsewhere, describe and discuss how the sales manager facilitates long term relationships with customers.
Compare and contrast between leading and trailing metrics. Provide examples and explain those that you believe are most useful to the organization and why?
Describe the circumstances in which facilities capital cost of money is an allowable cost and provide some possible factors that could make FCCOM unallowable. How can the contractor prevent this from happening?
Clair DeLoon was one of five current roommates in a house where tenants are continually moving in and moving out. An unknown past tenant vacated the premises, leaving behind a VCR and a collection of campy video tapes, frequently enjoyed by later gro..
Discuss how expert systems, neural networks, and genetic algorithms can help scientists meet medical challenges. Provide an example of each system. Select one of your three examples and describe the system more in-depth. Give an example of a system c..
identify how the issues of due process and just cause are linked to employer disciplinary actions.
Outline the steps in the design of a quality control system. These steps can be found in narrative form within section 9.1 of your textbook. Discuss how the steps can lead to higher efficiency in an organization.
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