Reference no: EM133276023
Interactive Activity - Understand the contribution of various functional areas e.g. production, marketing, purchasing and supply management to the overall well-being of the organization.
Communicate issues, results and recommendations coherently, and effectively regarding appropriate strategies for different situations.
Reading Required - Chapter 8. Strategy Formation: Functional Strategy and Strategic Choice
Textbook: Wheelen, T. L., Hunger, D., Hoffman, A. N., & Bamford, C. E. (2014). Concepts in strategic management and business policy (14th ed.). Upper Saddle River, NJ: Prentice Hall. ISBN-13: 9780133126129 (print), 9780133126433 (e-text)
Recommended - Liao, H., Li, D., Zhou, T., Huang, B., Zhang, H., Chen, B., & Peng, S. (2021). The role of functional strategies in global plant distribution. Ecography, 44(4), 493-503.
Question - Are functional strategies interdependent, or can they be formulated independently of other functions?
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