Are changes in branding really an innovation

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Reference no: EM132578595

Question: Please write a page and be sure to validate your opinions and ideas with citations and two references in APA format.

• Are changes in branding really an innovation or just a trick of marketing to attract customers?

• Can marketing itself be innovative?

• In your opinion, what is the largest pitfall for offering an innovative product to a global marketplace?

Reference no: EM132578595

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