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Appropriate international business strategy

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Question 1: One of the industries that thrive during COVID-19 pandemic is logistics. People all around the world have to stay home either by choice or by force for weeks (some probably longer) and many shifted to online purchasing hence increasing demand for logistics industry. What is the most appropriate international business strategy for logistics businesses? Justify your choice.

Question 2: Another industry that records positive growth during COVID-19 pandemic is healthcare. In fact, many hospitals are not able to meet the escalating demand. Is global standardization strategy suitable for a foreign hospital like Mayo Clinic if it is to enter Malaysian market?

Reference no: EM133145735

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