Appeal to other market segments

Assignment Help Management Theories

Reference no: EM133613460

Question: Develop a response to this prompt.

Pick a specific product that you use frequently, such as a cosmetic or toiletry item, snack food, article of clothing, book, computer program, or video game. What is the target market for this product, and does the company's marketing strategy reflect this? Now consider the broader category of your product. How can this product be changed and/or the marketing strategy adjusted to appeal to other market segments?

Reference no: EM133613460

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