Analyzing the external environment of the firm

Assignment Help Strategic Management

Reference no: EM132616902

Chapter: Analyzing the External Environment of the Firm

book : Strategic Management

Learning Objective 1: The importance of developing forecasts of the business environment.

Learning Objective 2: Why environmental scanning, environmental monitoring, and collecting competitive intelligence are critical inputs to forecasting.

Learning Objective 3: Why scenario planning is a useful technique for firms competing in industries characterized by unpredictability and change.

Learning Objective 4: The impact of the general environment on a firm's strategies and performance.

Learning Objective 5: How forces in the competitive environment can affect profitability, and how a firm can improve its competitive position by increasing its power vis-à-vis these forces.

The concept of strategic groups and their strategy and performance implications.

First Document

Reflect on the assigned readings for the week. Identify what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding. 150 words

Also, provide a graduate-level response to each of the following questions:

Imagine yourself as the CEO of a large firm in an industry in which you are interested. Please (1) identify major trends in the general environment, (2) analyze their impact on the firm, and (3) identify major sources of information to monitor these trends. (Use Internet and library resources.) 300 words

[Your initial post should be based upon the assigned reading for the week, so the textbook should be a source listed in your reference section and cited within the body of the text.

[Your initial post should be at least 450+ words and in APA format (including Times New Roman with font size 12 and double spaced). Post the actual body of your paper in the discussion thread then attach a Word version of the paper for APA review]

Second Document

Activity 2
Strategy Spotlight 2.2 discusses the growing importance of environmental concerns and illustrates how companies in different industries deal with plastic waste issues. Many other environmental problems such as greenhouse gas emissions and the resulting climate change issues are major concerns for today's businesses and governments. Pick an industry with high greenhouse gas emissions such as electric utilities, air transportation, or livestock agriculture and identify the threats and opportunities facing the industries. Do you think companies with substantial greenhouse gas emissions should proactively address their environmental impact?

The assignment is to answer the question provided above in essay form. This is to be in narrative form and should be as thorough as possible. Bullet points should not to be used. The paper should be at least 250 words in length, Times New Roman 12-pt font, double-spaced, 1 inch margins and utilizing at least one outside scholarly or professional source related to competitive strategy. The textbook should also be utilized. Do not insert excess line spacing. APA formatting and citation

Reference no: EM132616902

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