Analyze the value chain along the dimensions

Assignment Help Supply Chain Management

Reference no: EM133310889

Question:Campbell: How to Keep the Soup Simmering?

1.) Analyze the Value Chain along the following dimensions (write two sentences per factor). When you discuss each activity, it is your responsibility to try and identify how Campbell's creates value for each activity. Please be specific.

Primary Activities

Operations (efficient workflow design, quality control systems)

Outbound logistics (consolidation of goods, efficient scheduling, finished goods processing)

Marketing and Sales (motivated salespeople, innovative advertising and promotion, effective pricing, proper ID of customer segments and distribution channels)

Service (ability to solicit customer feedback and respond)

Reference no: EM133310889

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