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1. Analyze the specific marketplace situation in detail, including organizational strengths, weaknesses, environmental opportunities, and threats (SWOT analysis).
2. Develop an organizational mission statement, and forecast performance goals using your situational analysis.
3. Design a marketing strategy based upon your objectives.
4. Create an appropriate integrated marketing mix, which will include your ability to effectively appeal to the specific market segments you will be targeting.
5. Develop a written summary and specific recommendations for the implementation of your plan.
Is shopping only a female activity? What is the difference between male and female customer psychologies?
Explain what primary & secondary needs are satisfied when going to the hairdresser.Using personality traits, how would you segment the market for travelling?
You arrive at the airport and wonder to what extent the security checkpoint is a lean operation. Among other things, you observe that it takes about 30 seconds to check an ID, scan a passenger for weapons, and X-ray their luggage. However, the averag..
Do you think that self regulation can be effective or is government regulation the only really effective way to control advertising and promotional efforts?
What methods do you think will be most effective in monitoring the strategy of your assigned company?
Do you think that some industries are more prone to certain types of organizational structure based on communication and workflow issues? If so, what would industries are traditional?
Create a sentence outline of the various sections that will be included in your initial and final draft business continuity plan.
Ron;s Electronic Corp retains a service crew to rpair machine breakdowns that can occur on average; (Poisson) = 3 per 8 hour workday (Aprox. Poisson in nature.).The crew can service an average of (mu) = 8 machines per workday, with a repair time dist..
Find the 95% confidence interval for the true proportion of U.S. girls, age 12 - 19, who have been pregnant.
The standard deviation for the packet-filling process is 1.02 grams. The target process capability ratio is 1.33 . One day, the packet-filling process average weight drifts down to 42 grams. Is the packaging process capable? Is an adjustment needed?
What is the linear programming model that can be used to determine the % that should be allocated to each of the possible investment alternatives? Solve the problem using the graphical solution procedure.
What are some of the information a regional manager may need from the IT department concerning an inventory of an item
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