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Analyze the role of demographics in innovation adoption

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Reference no: EM132297737

Given a new product, design a new product marketing plan.

Knowledge, Skills, and Abilities

• Explain the influence of social and economic conditions on product or service launch.

• Analyze the role of demographics in innovation adoption.

• Define nine elements critical to developing a new product marketing plan.

• Define sources of funding for new ventures.

Given the importance of forecasting and preventing product failure, describe and analyze the different market tests to measure product performance.

Knowledge, Skills, and Abilities

• Define the process of creating a new venture aligned with prevailing market conditions.

• Identify the factors, including market conditions, which influence a new venture.

Reference no: EM132297737

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