User Account

All Pages

Analyze the online music streaming market

Assignment Help Marketing Management
Reference no: EM13724361

The new online streaming company, Tidal, founded by Shawn "Jay Z" Carter and sixteen artists entered into the highly competitive online streaming music landscape in October 2014. They made their first press release in March 2015. They received mixed reactions regarding the motivation behind this formation. Please provide your thoughts on the following questions.

(1) Briefly analyze the online music streaming market (market size, market growth rate, main players and their share in the market, customer demographics). Based on this analysis, please evaluate the main motivation behind Tidal.

(2) Who does Tidal think of as their main target market? What is Tidal's unique value proposition to them?

(3) We discussed several revenue models (e.g.. free as a business model, subscription, long tail, unbundling). What is Tidal's revenue model [how are they planning to make money]?

(4) Based on your answers in (1), (2), and (3) please evaluate the substance and performance of Tidal's business model. Do you find it as a successful business model that will most likely thrive? If yes why? If no why?

Reference no: EM13724361

Questions Cloud

Show the effect of more labour on the economy : Consider a country that is in autarky. X is the labour intensive good and Y is the capital intensive good. Draw a hypothetical production possibilities frontier (PPF). Suppose the country experiences immigration. Show the effect of more labour ..
Compare the eastern and western halves : Compare and contrast the Eastern and Western halves of the Roman Empire and examine the development of the unique Byzantine culture. Discuss this in terms of social, political and economic structures.
The production possibility curve : Suppose that the total available quantity of labour in an economy increases and that the total available quantity of capital decreases. How will this affect the shape and position of the production possibility curve?
Consultant and client communication strategies : Select a business unit from your organization that has a business or technical problem, which you believe a consultant may be able to help solve. You will use your selection in multiple assignments throughout the course.
Analyze the online music streaming market : The new online streaming company, Tidal, founded by Shawn "Jay Z" Carter and sixteen artists entered into the highly competitive online streaming music landscape in October 2014. Briefly analyze the online music streaming market (market size, mark..
What dollar wage must be paid in the second year : What dollar wage must be paid in the second year and The measure of the cost of a standard basket of goods and services in any period relative to the cost of the same basket of goods and services in the base year is called
What part do you find interesting and why : In 2-3 pages (not counting cover and references), compare and contrast the European and North American freight transportation systems, globalized trade, and global policy implications . Lastly, reviewing the future research, what part do you ..
Project related to vbscript : This course introduces basic programming concepts, logic, and scripting language tools used to automate basic system administrator processes. Critical thinking, logic, and troubleshooting are emphasized. Database applications are also introduced, ..
Discusses role of government on fostering intermodal : Discusses role of government on fostering intermodal transport innovations. The author suggests that the US government should be the catalyst for innovations in intermodal transportation. He argues that industry, in a free market economy, has ..

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd