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Your requirement is to analyze the key business environment considerations for the new marketing initiative. Specifically, the owners of XYZ Construction want you to create plan for the design of a marketing flyer so that they can prepare to expand operations nationally and internationally.
Develop a plan for a marketing flyer for this assignment that outlines the key offerings at XYZ Construction. This flyer will be used to educate potential customers on the services offered by the firm. Within the flyer plan, you must describe the following key business environment considerations relative to this construction company:
1. XYZ Construction Inc. services that pertain to the residential and private construction areas. Currently, the company relies exclusively upon state and federal government contracts; however, the owners would like to expand in order to diversify their operations.
2. Project management considerations in order to improve cost effectiveness during large and small scale projects for residential and private construction. Length: 5-7 pages not including title and reference pages
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