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Many companies use their brand as a competitive advantage. Given your knowledge about the global economy, identify three brands you believe have the strongest likelihood of remaining a source of advantage in the 21st century and explain why. Explain the effects you believe the Internet's capabilities will have on the brands you identified in the previous discussion and what the owner of the brand should do in light of them.
PART 2.
From the e-Activity (PRACTICE), analyze the internal environment of the company you researched to determine that company's strengths and weaknesses. Based on the strengths and weaknesses you discovered, determine what steps the company could take to positively impact the company's competitiveness. Explain your rationale.
Some foreign countries, particularly those in the early stages of industrial development, are known to illegally copy product designs and technologies that originated from developed countries. What are the best ways for small businesses to protect th..
Discuss the idea that morality can be legislated? Provide a carefully considered response based on wider reading.
Create a Gantt chart from the work breakdown structure. Create a PERT/CPM network showing the interdependencies of the different activities. How long will the project take? (Note: Don’t forget to take “elapsed time” into account.)
A shop that makes candles offers a scented candle, which has a monthly demand of 360 boxes. Candles can be produced at a rate of 36 boxes per day. The shop operates 20 days a month. Assume that demand is uniform throughout the month. Setup cost is..
Select an existing national union and the use the four criteria mentioned in the introduction of this chapter for evaluating the strengths of that Labor organization . Using the same criteria, discuss why the AFL survived and the IWW faded into obscu..
From the point of view as a manager discuss fully these environmental forces and the ways they affect the marketing system? Your answer should focus on marketing environment?
Determine why, given the advantages of international diversification, some firms choose not to expand internationally.
Briefly describe the " Gray Zone" in the Make or Buy decision process. In your opinion, does the "Gray Zone" in make or buy decisions offer the most value to the purchaser or supplier.
The manager of the Safeway store (close to Santa Clara University) is considering improving the customer service level by reducing customers’ average waiting time for checkout. Based on the past year’s data, he knows that customers try to check out e..
Develop a set of guidelines for how you should handle employee discipline and discharge.
Dominique focuses on shared experiences, beliefs, values, and interests so she can bond with her listeners. This demonstrates the presence of _____.
Describe the process of planning and executing a recruiting drive from start to finish.
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