Reference no: EM132272289

To assess your ability to analyze the environment of an industry from the internal, political, economic, societal, and technological perspectives.

There are five major environments associated with any organization or industry - an internal environment and four external environments. The external environment analysis is sometimes referred to as a PEST analysis (political-economical-social-technological analysis).

In this assignment, you will need to research the industry you chose in order to identify the trends, patterns, and consistencies in the business environments for that industry.

- Trends - A series of data points that show either an upward or downward movement or a gradual movement in one direction.

- Patterns - Finding items that are recurring over and over in a cyclic fashion or if something regularly happens and a resulting reaction always occurs.

- Consistencies - Things (e.g., events or activities) that remain constant and really do not appear to change over time within the industries.

1. Internal

2. Political

3. Economic

4. Social

5. Technological

2. Pick two of the environments you would like to further research for this assignment.

3. The industry is CONSUMER FINANCIAL SERVICES& the companies are HDFC vs INDIABULLS HOUSING FINANCE. Note that company is not HDFC bank rather it is HDFC HOUSING FINANCE

4. Conduct research to identify political trends, patterns, and consistencies in the two business environments for the industry you chose to research national and global levels.

5. Write a 2 page business brief. Use section headers appropriately. Include at least two references from the MBA Journal List, or any reliable Journal you may see fit to the assignment Your brief should include the following:

1. Briefly orient the reader to the industry that you have selected.

2. Describe the key trends, patterns, and consistencies in both of the environments you researched.

3. Identify important synergies or convergences among the trends, if any exists.

4. Select what you believe is the most critical trend, pattern, or consistency related to your industry's future success from among all the trends, patterns, and consistencies you have identified. Explain why you think this is the most critical to the industry.

5. Analyze what you believe will be the major impacts of this most critical trend, pattern, or consistency on the industry over the next five years.

Note: You may want to focus on enviroment analysis through out the paper and briefly reflect on how can it effect HDFC Housing finance company. you need to discuss about the internal and external environment. In external, you may select Technological or economical.

Attachment:- guidlines.rar