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Analyze the differences between the brands

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Reference no: EM133204473 , Length: Wrod Count: 750 words.

Assignment: Nascar and the NFL Case Study

Case Analysis: "NASCAR: Can't Keep a Good Brand Down"

To help you better understand the concepts of Marketing Analysis, you will be asked to complete a case study for each weekly assignment. To prepare for this level of analysis, first read "How to Analyze a Case" in the W1 lesson folder.

After reading, reviewing and analyzing the case study research another popular sport (NBA, NFL, MLB) and write a paper comparing it to NASCAR. Within your paper be sure to answer the following questions:

I. Analyze the differences between the brands?

II. How has the economy impacted both brands?

III. Compare their demographics and sponsors.

IV. What kind of lessons can each brand learn from the other?

V. What would you recommend NASCAR do to maintain and expand its fan base?

Reference no: EM133204473

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