Reference no: EM133671418
Choose any global organization (NIKE) that successfully undertook a strategic transformation to adapt to changing market dynamics and sustain its competitive advantage. Examine the company's challenges, strategic choices, and implementation processes, highlighting key factors contributing to its successful transformation.
1. Introduction:
Briefly introduce Company NIKE, its industry, and historical performance.
Highlight the need for strategic transformation due to changing market dynamics and competitive pressures.
2. External Analysis:
Conduct a comprehensive analysis of the external environment using appropriate frameworks such as PESTEL and Porter's Five Forces.
Identify key trends, opportunities, and threats impacting Company NIKE's industry.
3. Internal Analysis:
Analyze the Company internal capabilities and resources using tools like SWOT analysis.
Identify the company's core competencies and areas for improvement.
4. Strategic Choices:
Discuss the strategic options considered by the company NIKE.
Assess the outcomes and performance of the strategic transformation initiative.
5. Lessons Learned:
Identify and discuss the critical success factors that contributed to the NIKE company's successful transformation.
6. Conclusion:
Summarize the key findings from the case study.
Emphasize the importance of strategic management and adaptation in today's dynamic business environment.