Analyze launch of new-to-market product or service

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Question 1.

What key information would you want to obtain from financial statements to evaluate a company before making a decision to purchase an existing company? Which of the ratios in their analysis would be most valuable to help in your investment decision? Explain.

Question 2.

Analyze the launch of a new-to-market product or service. What strategies did the company use to generate awareness and generate demand? Evaluate why they succeeded or failed. Explain.

Reference no: EM133333697

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