Analyze google approach to creating a competitive advantage

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Reference no: EM1328323

Prepare and submit a status memo addressed to Terry Bell. Discuss the following four points:

- Evaluate the resources you are using and explain how each is helping you complete this project.

- Identify three or more of the key insights from your organizational and industry analysis report and how you currently anticipate they will inform your comprehensive strategic plan.

- Analyze Google's approach to creating a competitive advantage. Does Google use cost or differentiation advantage or some hybrid?

- Analyze Google's general corporate strategy (that is, its use of vertical integration, global strategies, and diversification).

Reference no: EM1328323

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