Analyze external and internal audit factors affecting firm

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Reference no: EM133339220

Case Study: You are an international marketing consultant and have been approached by Tealive in Malaysia to advise them on how to enter a global market which they have targeted. They have asked you to suggest TWO different forms of market entry methods. You are to write a report to the CEO of Tealive on the main factors you think they need to address when going International.

Question: In particular, you must address the following factors: - Analyze the external and internal audit factors affecting the firm

 

Reference no: EM133339220

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