Analyze business structure necessary in each country

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Reference no: EM132264701

As a firm expands globally, many factors affect that expansion. Develop a global business strategy for a fictional US-based firm desiring to expand into Italy and China. Research business in each country.

• Analyze the business structure necessary in each country to encourage success and benefit the firm as a whole.

• Discuss the key roles ethics and cultural diversity must and will play in this expansion.

• Discuss entry strategies in light of the political, legal, cultural and economic make-up of each country.

• Describe the role that Information Technology and the Internet will play within this emerging global firm.

• Explain the advantages or disadvantages of manufacturing and material location in each country.

• Describe your approach to marketing and advertising in each country.

• Describe your approach to human resource management.

Reference no: EM132264701

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