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Analyze articles as to their relevance in todays marketplace

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Assignment

Initially, review the issues discussed in this unit, such as marketing and hospitality management styles. Then, search for two articles pertaining to each issue. The articles should be less than three years old and should exceed three pages in length. Analyze and evaluate the articles as to their relevance in today's marketplace, and organize your Article Critique as follows:

Part 1 of the critique consists of the identification of the articles. Be certain that you provide readers with enough information about the articles so they will be able to locate the articles.

Part 2 presents an abstract of each article in which you briefly summarize the main points the author established.

Part 3 offers your actual critique of the articles. You are to provide your reaction (insightful, critical, and logical) to the points the authors made.

A simple statement of agreement or disagreement is not sufficient. While you may make such a statement by way of an introduction to your reaction, you must clearly and logically state the reasons for the position you have taken toward the data presented within the articles.

Your paper should be a minimum of 1,000 words. Use APA style.

Reference no: EM131280356

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