Reference no: EM133017525
-Select a well-known US Business that has had problems in the global marketplace. It could be a cultural issue, or a legal issue or an ethical issue, or any issue that caused problems in or prevented them from being successful in that market.
-Research, Analyze, and discuss the problem in detail?
-Why did they make this decision?
-What could they have done differently in the planning process to avoid the issue?
-Was the mistake offensive to the local population and were they able to regain the trust of the locals?
-Analyze and discuss various solutions to the issue?
-Once the mistake had been made, what were their options?
-Why did they select the new strategy, and did it work?
-Provide a recommendation as to how other companies can learn from the mistakes made?
-How others could avoid the issues?
-A conclusion that wraps up all the ideas presented.
Please provide references used.