Analyze a recent purchase

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Reference no: EM132654049 , Length: Word count: 1400

Question 1: Analyze a recent purchase you made of a durable good (durable goods are goods that don't wear out quickly or those that have a lifespan of more than three years - computers, cars, mobile phones, kitchen appliances, etc.)

Answer the following questions in your paper:

Question 2: How many of these stages did you go through?

Question 3: Which stage(s) in the purchasing process was/were most important to you?

Question 4: If you skipped certain stages, what marketing or previous experience influenced you to skip this stage?

Question 5: What could the selling organization have done more effectively from a marketing standpoint to help you move through these stages?

Format your paper consistent with APA guidelines.

Reference no: EM132654049

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