Analyze 10 digital and social media channels

Assignment Help Marketing Management

Reference no: EM133265343

Assignment:

Many digital and social media sites are widely used in marketing strategies. We will review several in class. You may select ANY brand or company for this exercise.

Prepare a presentation with detailed speaker's notes and visual elements.

Complete the following in your presentation:

Identify a company that could benefit from better use of social media.
Analyze at least 10 digital and social media channels and describe the strengths and weaknesses of each of these as a marketing tool for this company.
Use a separate slide for each social media/digital channel including the pros and cons or strengths and weaknesses. Please include the pros and cons on the slide itself.
Design an online strategy that maximizes the use of some or all of the digital and social media channels, as appropriate, based on your analysis. Be sure to discuss how the online strategy will be implemented.
Determine key performance indicators to measure the success of the online strategy.

Reference no: EM133265343

Questions Cloud

Types of sales presentations : Supports the belief that canned presentations force a purchase decision in a more expedient fashion than other types of sales presentations?

Define corporate-level strategy : Define corporate-level strategy and discuss its purpose. Explain the different levels of diversification.

What resources are needed to implement an erp : Management is aware of ERP systems. They have requested you to evaluate if this is something that could address their current problems.

How healhcare managers in changing policy : Compare how healhcare managers in changing policy, overcome employee resistance to change, and address cyber risk issues.

Analyze 10 digital and social media channels : Analyze at least 10 digital and social media channels and describe the strengths and weaknesses of each of these as a marketing tool for this company.

Develop conceptual framework or model : Construct conceptual framework diagram or model using the independent variables Premium price, Switching barriers, Customer Trust.

Analyse legal and regulatory issues : Examine and analyse legal and regulatory issues that may have contributed to the impact of this crisis or disaster.

What brand could improve upon their store design in order : In your opinion what brand could improve upon their store design in order to enhance their customer service?

Describe the key characteristics of a simulation model : Describe the key characteristics of a simulation model. How do these characteristics play in your organization that you belong to?

User Account

All Pages