Analysis of the entertainment market

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Reference no: EM133071626

1. Complete a Porter's 5 forces analysis of the entertainment market where Disney+ competes. Make sure to discuss the forces in detail. Have they been successful in mitigating the threats within the industry? How have they taken advantage of opportunities? How has their response in this subsector led to the overall success of the organization? Write in paragraph form, making it clear you are answering the question completely (you may need multiple paragraphs).

2. Thinking of the Disney+ streaming service, who do you feel are the key stakeholders related to the service (discuss in terms of power and attention)? Do you feel they have successfully managed those relationships?

3. How much of Disney's recent success in digital streaming was due to chance (right place at the right time) versus good strategy? How important was history or culture in this outcome? Make sure to include discussion on how the cultural web led to its success. Write in paragraph form, making it clear you are answering the question completely.

4. What is Disney's generic strategy with Disney+ - cost leadership, differentiation, or hybrid? Explain your answer. How does this differ from other generic strategies used in their theme park or film SBUs?

Is there evidence that Disney has followed an interactive strategy with Disney+?

Reference no: EM133071626

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