Analysis of entrepreneur traits

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Reference no: EM132277259 , Length: word count:1500

Fairphone, the Ethical Cell Phone, Wants to Change the Future of Smartphones

The Overall Task

The following questions are all based on the above Fairphone article/case.

Basing your arguments on the topics that you have studied in the first five weeks of this unit, write a report addressing the following two questions:

a) Entrepreneurs - and by extension, the firms they run - have been identified as having certain traits and characteristics. Some of these traits are evident in the case of Fairphone, and how they ‘go about' developing and implementing their business model. Discuss the extent to which Fairphone exemplifies these entrepreneurial traits and characteristics. Justify your response with reference to academic sources (e.g. academic journal articles, textbooks, etc.).

b) The article clearly outlines what we might consider 'social entrepreneurship', whereby an entrepreneur establishes and/or leads an organisation or initiative engaged in social change. But launching and running a social enterprise is not without its challenges. Describe at least three major boundaries or challenges involved in running a social enterprise. Again, you should be looking to use academic sources as the foundation of your review. Wikipedia or web blogs are not considered as 'sound' academic sources.

Write up your analysis. This should be in a report format. Here is a suggested structure:

a. Executive Summary
b. Introduction
c. Analysis of Entrepreneur traits/characteristics (ie. linking them Fairphone)
d. Major Boundaries or Challenges in Social Entrepreneurship
e. Conclusion
f. References
g. Appendix (if required)

Attachment:- Entrepreneurship - Case Analysis – Fairphone.rar

Reference no: EM132277259

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len2277259

4/8/2019 3:43:45 AM

Students wanting an extension must make a request at least 24 hours before the assessment item is due and the request must be received in writing by the unit assessor or designated academic. Extensions within 24 hours of submission or following the submission deadline will not be granted (unless supported by a doctor’s certificate or where there are exceptional circumstances – this will be at unit assessor’s discretion and will be considered on a case by case basis). Extensions will be for a maximum of 48 hours (longer extensions supported by a doctor’s certificate or exceptional circumstances to be considered on a case by case basis). A penalty of 5% of the total available grade will accrue for each 24 hour period that an assessment item is submitted late.

len2277259

4/8/2019 3:43:27 AM

8.4.2019, 12 noon SHARP 1500 words NEED DISTINCTION QUALITY WORK The marking criteria for the assignment can be found on the following page. They are published to give you detailed guidelines about the way in which your mark will be calculated. Please read them carefully. Note that they are a guide, not a definitive formula for allocating marks, and no set of criteria can accurately describe every possible assignment. Your final mark will reflect the application of academic judgement by your marker to your whole assignment.

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