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Assignment - Select one of the following topics and discuss as required:
1. Choose a global fashion, automobile or grocery/supermarket Company that has expanded across borders into Asia. Discuss and critique its approach to 'Internationalisation' including a clear analysis of the strategies and process it has used to expand across borders. Also provide a detailed analysis of the challenges and problems the business has faced as it has expanded into the Asian market.
2. Research, discuss and identify how 'globalization' impacts business today, and what international managers must know to stay ahead of the game. Identify and discuss how outsourcing and offshoring contribute to globalization using a company case study to identify the challenges, opportunities and problems that globalization presents.
Format -
Length: Maximum 3,000 words - Executive Summary (excluded from word count): ideally one page but no more than two.
Attachment:- Reference.rar
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