Analysis of barilla group

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Reference no: EM139994

1. Make a research on the Barilla Group, and choose one Barilla product and describe the components of the product value chain

2. Conduct a SWOT analysis of the Barilla Group (strength, weakness, opportunities and threats) List five factors each for the SWOT

3. What is your impression of the operation of the Barilla Group?

4. What strategic alternatives are open to Barilla, explain and justify the answer and use the directional strategy, growth, stability and retrenchment as an alternative and justify it for implementation

Reference no: EM139994

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