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Analysis of bangladesh market

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Reference no: EM132605636

Imagine yourself as the CEO of Matsushita and you would like to enter Bangladesh as there has been a lot of improvements of business environment in Bangladesh lately. You intend to produce electronics (e.g. television, fridge etc.) and mobile handsets (e.g smartphone and regular handsets) in Bangladesh as it is cheaper to produce here. You also would like to sell in Bangladesh as well as export to other countries (e.g. Europe, USA etc.) from Bangladesh. However, before you can enter into Bangladesh, you need a thorough analysis of Bangladesh market to see if it is really a good idea.

- What will be the micro analysis for Matsushita using at least 03 tools from Five Force Framework, The Value Net, Driving Forces, Strategic Groups, Competitor Analysis, Key Success Factors.

Reference no: EM132605636

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