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How has an understanding of consumer behavior helped Groupon grow from 400 subscribrs in Chicago in 2008 to 60 million subscribers in 40 countries today? What is the Groupon Promise? How does the Groupon Promise affect a consumer's percieved risk and cognitive dissonance? Describe the five-stage purchase decision process for a typical Groupon user. What are possible psychological and sociological influences on the Groupon consumer purchase decision process? What challenges does Groupon face in the future? What actions would you recommend related to each challenge?
Analyze the alignment between your personal values, motivations, and emotional intelligence skill set and those demonstrated by others in an organization in which you have worked. (You should base your assessment on a real-life situation you have exp..
You (The Chief Executive Officer of a local hospital) have just been informed by the Chief Financial Officer who has been handling contract negotiations with the nursing staff that things have broken down and that it is inevitable
The Articles of Confederation established a confederal form of government.
Assume that you have been contracted as an external consultant to the CEO of Dell Inc. You have been asked to respond to the following questions, which the CEO will consider in seeking to develop a sustainable competitive advantage by Dell over its m..
E-Z Rid disposes of toxic wastes. Elmo worked for E-Z. He contacted clients, negotiated contracts, and oversaw the daily operations at E-Z. The company is so busy its safety procedures are overlooked to get all the work done. Elmo knew safety lapses ..
Identify risk management issue of Crowd Management
The new chief executive officer (CEO) of your company is a strong believer in the four functions of management theory.
1. A paragraph summary of the article
Individual case preparation Lego:
On April 9, 2003 the U.S. congressional Subcommittee on Health (part of the House Committee on Energy and Commerce) heard testimony from various witnesses on the topic "Strengthening and Improving Medicare.
How would you describe the leadership styles of John and Shawn?
Find an example of vertical integration within your city, or a city you know. Are there any particular advantages to this vertical integration? If so, what are they? If there are no such advantages, how do you explain the integration?
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