An evidence-based and cohesive set of specific

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Reference no: EM132190478

Harley-Davidson (H-D) mission is to fulfill dreams of personal freedom with its purpose and passion and bringing commitment to innovation and manufacturing of its products. Harley-Davidson values independence, authenticity and the passion for being on the open road, and welcome anyone who share the same values. The company’s 2027 strategic goals are to;

Build 2 Million New Riders in the U.S.

Grow International Business to 50% of Annual Volume

Launch 100 New High Impact H-D Motorcycles

Deliver Superior Return on Invested Capital (Financial returns to shareholders)

Grow the business without growing an environmental impact.

QUESTION

An evidence-based and cohesive set of specific and actionable recommendations for actions (based on the strategy concepts related to its core skills, competencies, and capabilities ), that Harley-Davidson can take that will clearly enable the organization to achieve its strategic goals, sustain and grow its business, and remain viable and healthy.

HINT: Provide a preliminary argument that defends the recommendations. Consider why the recommendations are SMART-- specific, measurable, achievable (that is realistic and feasible, and timely (relevant and important).

Reference no: EM132190478

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