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Marketing Question – Amazon.Com: Supply Chain Management
Part 1
Review Amazon’s supply chain based on information available in the case study and, if desired, other good quality sources that you may wish to access (must be appropriately referenced) and then respond to the following question.
How does Amazon’s supply chain differ from that of traditional bricks and mortar retailers?
You need to include observations comparing the differences regarding the logistics of distribution, the inventory management systems, and the relationships with suppliers and third-party sellers.
Part 2
As Jeff Bezos, what steps would you take to improve Amazon’s supply chain. Why?
Please note that responses should be based on information available from the case study and any other reliable and documented source material that you may wish to cite.
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